ENGAGEMENT KIT
This kit is for current Upswing partners. It includes templated documents, presentations, graphics, and other resources to help you share information about Upswing with your students, faculty, and administrators.
For many items below, a link is provided to access a Canva template so you can customize the design with your institution’s colors, URLs, logo, and more.
If you have any feedback to share about this kit, please do not hesitate to let us know!
Table of Contents

Admins
- Launch Communication Strategy — overview of tasks to complete before and during your launch
- Suggested Launch Email Communication — suggested language for emails to students, including example previews and HTML templates
- Example Ana Launch Communication — preview of the first two SMS messages from Ana that students will receive when you launch

Faculty
- Faculty 1-Sheeter — template overview flyer intended for faculty; see finished example here
- Intro Email for Faculty — sample email language to introduce Upswing to faculty
- Post-Training Email for Faculty — sample email language after faculty have been introduced to Upswing
- LMS Message to Students — sample language for faculty to use as an LMS message or announcement to students

Students
- Student FAQs — template list of commonly asked questions and answers; see example here
- Login Flyer — template instructions for students to log in to Upswing platform via SSO; see example here
- General Student Flyer #1 — template for general promotion of Upswing to students; see example here
- General Student Flyer #2 — template for general promotion of Upswing to students; see example here
- Ana Student Flyer — template for promotion of Ana to students
- What to Expect from a Tutoring Session — template flyer with guidance about how to engage with tutors; see example here
- How to Use Upswing Videos — template flyer with list of YouTube video tutorial links based on topic; see example here
- Student Workshop Flyer — flyer with list of upcoming student workshops and information about how to register
- Student Workshop Email — email template for admins to promote student workshops; see example here
- Student SMS Campaign — SMS template for admins to promote tutoring services; see example here

Website
- Suggested Website Integration — best practices, partner examples, and sample language for promoting Upswing on your website

LMS
- LMS Integration Ideas — presentation deck with suggestions about how to promote Upswing on Blackboard, Canvas, etc.
- LMS General Banner — promotional graphic to be posted in your LMS; see example here
- LMS Tutor Banner — promotional graphic to be posted in your LMS; see example here

Social Media
- Sample Social Media Language — example social media posts to promote Upswing
- Social Media Templates — click through the pages of this Canva template to see and customize all 5 graphics below:
- Quote Graphic #1 — student testimonial about tutoring
- Quote Graphic #2 — student testimonial about tutoring
- Promotional Graphic #1 — free online tutoring
- Promotional Graphic #2 — improve study habits with online tutoring
- Promotional Graphic #3 — improve your grades

Digital Signage
- Digital Presentation Slide #1 — for display on common screens like large televisions; see example here
- Digital Presentation Slide #2 — for display on common screens like large televisions; see example here

Screenshots
- Tutor Profile — screenshot of Tutor profile from Upswing portal
- Meet with a Tutor — screenshot Meet with a Tutor section from Upswing portal homepage
- Online Tutoring Session — screenshot of an Upswing tutoring session in the Virtual Learning Center
- Search for a Tutor — screenshot of Tutor search bar within Upswing portal
- Upcoming Sessions — screenshot of the Upcoming Tutoring Session section within Upswing portal
- Writing Lab — screenshot of Upswing Writing Lab

Upswing Branding
- Upswing Brand Standards — general guidelines to follow when incorporating Upswing branding in your materials
- Upswing Full Logo - Blue — full Upswing logo in blue
- Upswing Full Logo - White — full Upswing logo in white
- Upswing "U" Logo - Blue — truncated Upswing logo in blue
- Upswing "U" Logo - White — truncated Upswing logo in white